Real Reviews · Durham
Top-Reviewed Insurance Agents in Durham, NC
What are customers actually saying? Read verified reviews for insurance agents in Durham — every rating is from a real customer.
As of June 2026, RatingsNearMe ranks 20 insurance agents in Durham, NC by verified customer ratings and review volume. The highest-rated is John Ratliff - GEICO Insurance Agent with a 4.8-star rating from 663 verified reviews. Also in the top tier: Salazar Insurance Agency & Latino Tax Corporation and Superior Insurance of Durham. The average rating across all listed insurance agents in Durham is 4.8 stars from 155 reviews per business on average.
Insurance in Durham: agents are typically paid by commission (5–15% of premium) — no cost to you to compare quotes.
Rankings updated June 1, 2026 · Scored by ratings (35%), review volume (30%), sentiment (20%), completeness (10%), availability (5%) · Not paid placement.
Local Market Snapshot
20
Businesses listed
4.8★
Avg rating
155
Avg reviews
Jun 1, 2026
Last updated
Top Rated Insurance Agents
John Ratliff - GEICO Insurance Agent
7011 Fayetteville Rd Unit 103, Durham, NC 27713, USA
Salazar Insurance Agency & Latino Tax Corporation
1231 University Dr, Durham, NC 27707, USA
Superior Insurance of Durham
1314 Broad St, Durham, NC 27705, USA
Insurance Agents Rankings in Durham, NC
| # | Business | Rating | Reviews |
|---|---|---|---|
| #1 | John Ratliff - GEICO Insurance Agent7011 Fayetteville Rd Unit 103, Durham, NC 27713, USA | 4.8★ | 663 |
| #2 | Salazar Insurance Agency & Latino Tax Corporation1231 University Dr, Durham, NC 27707, USA | 4.8★ | 497 |
| #3 | Superior Insurance of Durham1314 Broad St, Durham, NC 27705, USA | 4.8★ | 424 |
| #4 | NC Farm Bureau Insurance1901 Hillandale Rd Ste 105, Durham, NC 27705, USA | 4.3★ | 69 |
| #5 | Insurance People of North Carolina1920 Front St, Durham, NC 27705, USA | 4.9★ | 39 |
| #6 | Herring & Bickers Insurance2344 Operations Dr #101, Durham, NC 27705, USA | 5.0★ | 67 |
| #7 | The Insurance Pros1210 Cole Mill Rd STE 101, Durham, NC 27705, USA | 4.9★ | 134 |
| #8 | Mike Embree Insurance Agency3813 University Dr, Durham, NC 27707, USA | 4.9★ | 219 |
| #9 | Cheap Car Insurance DurhamE Chapel Hill St, Durham, NC 27701, USA | 5.0★ | 5 |
| #10 | Bowen Agency, Inc.2530 Meridian Pkwy Suite 300, Durham, NC 27713, USA | 5.0★ | 74 |
Ranked by verified ratings & review volume · Data from Google Business listings · Updated June 2026
All Insurance Agents in Durham
NC Farm Bureau Insurance
1901 Hillandale Rd Ste 105, Durham, NC 27705, USA
Insurance People of North Carolina
1920 Front St, Durham, NC 27705, USA
Herring & Bickers Insurance
2344 Operations Dr #101, Durham, NC 27705, USA
The Insurance Pros
1210 Cole Mill Rd STE 101, Durham, NC 27705, USA
Mike Embree Insurance Agency
3813 University Dr, Durham, NC 27707, USA
Cheap Car Insurance Durham
E Chapel Hill St, Durham, NC 27701, USA
Bowen Agency, Inc.
2530 Meridian Pkwy Suite 300, Durham, NC 27713, USA
Dimetrius Hatcher: Allstate Insurance
4324 S Alston Ave, Durham, NC 27713, USA
Leslie Robinson - State Farm Insurance Agent
5315 Highgate Dr Suite 101, Durham, NC 27713, USA
First Insurance Services
5007 Southpark Dr STE 230, Durham, NC 27713, USA
Triangle Insurance Alliance
2530 Meridian Pkwy Suite 300, Durham, NC 27713, USA
McClintock Insurance Agency
1210 Cole Mill Rd STE 101, Durham, NC 27705, USA
Ashley Manuel - State Farm Insurance Agent
5842 Fayetteville Rd Ste 112, Durham, NC 27713, USA
Around The Corner Insurance Agency
1431 Broad St, Durham, NC 27705, USA
All About Insurance - Durham
2605 Guess Rd, Durham, NC 27705, USA
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Frequently Asked Questions — Insurance Agents in Durham
What is the difference between a captive and independent insurance agent in Durham?
Captive agents (State Farm, Allstate, Farmers) represent one company and can only quote that carrier's products. Independent agents work with multiple carriers — they shop your policy across companies to find the best rate and coverage for your situation. For most consumers, an independent agent offers more flexibility. Captive agents may have deeper expertise in their specific carrier's products and claims process.
How do I verify an insurance agent's license in NC?
Search the NC Department of Insurance's online license lookup — Google "NC Department of Insurance license lookup" for the direct link. You can verify current license status, license type, and any disciplinary actions. Every agent selling insurance in NC must be licensed with the state.
How much does working with a local insurance agent in Durham cost?
In most cases, nothing directly. Insurance agents earn commissions paid by the insurance company — typically 5–15% of your annual premium for property/casualty coverage, 40–100% of first-year premium for life insurance. Fee-based agents charge separately and disclose it upfront. Always ask how your agent is compensated so you understand any potential incentives.
Should I buy insurance online or through a local agent in Durham?
Online works for simple auto or renters policies if you understand what you're buying. A local agent in Durham adds real value for homeowners insurance, life insurance, commercial policies, or any situation with complexity — rental properties, high-value items, home-based businesses, or coverage gaps. They also advocate for you during a claim, which online portals don't.
How are the insurance agents on this page ranked?
Rankings use a transparent algorithm: star rating (35%), review volume (30%), customer sentiment (20%), profile completeness (10%), and availability (5%). Featured Partner listings have paid for enhanced visibility but must still earn their position through real customer reviews — sponsored listings are clearly labeled.
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How Rankings Work on This Page
Every insurance agents on RatingsNearMe is scored transparently: star rating (35%), review volume (30%), customer sentiment (20%), profile completeness (10%), and availability (5%). Businesses labeled exclusive or premium are Featured Partners — they have paid for enhanced visibility but must still rank through real customer reviews. We cap sponsored boosts so bad businesses can never buy the top spot.
Editorial notice: Ratings are based on publicly available data from Google Business listings. Consumers should independently verify licensing, insurance, and credentials before hiring any service provider. Last updated: June 1, 2026.
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