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We don't have insurance agents listed specifically in Lakeland yet — these top-rated pros from Plant City serve your area and are available for calls and quotes today.

Local Pros · Lakeland

Local Insurance Agents in Lakeland, FL

Locally owned and operated insurance agents serving Lakeland and the surrounding area. Supporting local businesses means faster response and accountability.

As of June 2026, RatingsNearMe ranks 20 insurance agents in Lakeland, FL by verified customer ratings and review volume. The highest-rated is Bortec Insurance with a 5.0-star rating from 30 verified reviews. Also in the top tier: Brightway Insurance, The Borgatti Agency and GreatFlorida Insurance: Tyrone & Sarah Shelton. The average rating across all listed insurance agents in Lakeland is 4.8 stars from 146 reviews per business on average.

Insurance in Lakeland: agents are typically paid by commission (5–15% of premium) — no cost to you to compare quotes.

Rankings updated June 1, 2026 · Scored by ratings (35%), review volume (30%), sentiment (20%), completeness (10%), availability (5%) · Not paid placement.

Local Market Snapshot

20

Businesses listed

4.8★

Avg rating

146

Avg reviews

Jun 1, 2026

Last updated

Top Rated Insurance Agents

🥇

Bortec Insurance

5.0(30 reviews)

1007 E Reynolds St, Plant City, FL 33563, USA

🥈

Brightway Insurance, The Borgatti Agency

5.0(45 reviews)

110 E Reynolds St Suite 804, Plant City, FL 33563, USA

🥉

GreatFlorida Insurance: Tyrone & Sarah Shelton

4.8(85 reviews)

1308 S Collins St, Plant City, FL 33563, USA

Insurance Agents Rankings in Lakeland, FL

#BusinessRatingReviews
#1Bortec Insurance1007 E Reynolds St, Plant City, FL 33563, USA5.030
#2Brightway Insurance, The Borgatti Agency110 E Reynolds St Suite 804, Plant City, FL 33563, USA5.045
#3GreatFlorida Insurance: Tyrone & Sarah Shelton1308 S Collins St, Plant City, FL 33563, USA4.885
#4Strong Tower Insurance, Inc.101 N Wheeler St, Plant City, FL 33563, USA5.052
#5All Star Insurance1860 James L Redman Pkwy, Plant City, FL 33563, USA3.959
#6X Insurance410 W Renfro St Unit D Ste 1, Plant City, FL 33563, USA5.022
#7Poppell Insurance503 W Dr Martin Luther King Jr Blvd, Plant City, FL 33563, USA4.573
#8Courtney Paat - State Farm Insurance Agent1805 James L Redman Pkwy Suite 101, Plant City, FL 33563, USA4.9986
#9Riddle Insurance Solutions706 W Dr Martin Luther King Jr Blvd, Plant City, FL 33563, USA5.053
#10Acceptance Insurance218 W Alexander St, Plant City, FL 33563, USA4.9447

Ranked by verified ratings & review volume · Data from Google Business listings · Updated June 2026

All Insurance Agents in Lakeland

4

Strong Tower Insurance, Inc.

5.0· 52 reviews

101 N Wheeler St, Plant City, FL 33563, USA

5

All Star Insurance

3.9· 59 reviews

1860 James L Redman Pkwy, Plant City, FL 33563, USA

6

X Insurance

5.0· 22 reviews

410 W Renfro St Unit D Ste 1, Plant City, FL 33563, USA

7

Poppell Insurance

4.5· 73 reviews

503 W Dr Martin Luther King Jr Blvd, Plant City, FL 33563, USA

8

Courtney Paat - State Farm Insurance Agent

4.9· 986 reviews

1805 James L Redman Pkwy Suite 101, Plant City, FL 33563, USA

9

Riddle Insurance Solutions

5.0· 53 reviews

706 W Dr Martin Luther King Jr Blvd, Plant City, FL 33563, USA

10

Acceptance Insurance

4.9· 447 reviews

218 W Alexander St, Plant City, FL 33563, USA

11

Direct Auto Insurance

4.5· 95 reviews

2403 James L Redman Pkwy Suite 2, Plant City, FL 33566, USA

12

Florida Insurance Center

4.7· 66 reviews

414 N Alexander St, Plant City, FL 33563, USA

13

Tony Lee - State Farm Insurance Agent

5.0· 648 reviews

1702 S Alexander St #1, Plant City, FL 33563, USA

14

Plant City Insurance

4.8· 6 reviews

1804 W Baker St STE B, Plant City, FL 33563, USA

15

Universal Insurance of Plant City Inc.

4.5· 108 reviews

1501 S Alexander St STE 101, Plant City, FL 33563, USA

16

First Florida Insurance

5.0· 10 reviews

1605 S Alexander St #103, Plant City, FL 33563, USA

17

Bruners Insurance of Plant City

4.9· 63 reviews

1701 S Alexander St Suite 111, Plant City, FL 33566, USA

18

Alpha 1 Insurance Group

5.0· 30 reviews

2905 W Reynolds St Suite A, Plant City, FL 33563, USA

19

Universal Insurance of Plant City

5.0· 4 reviews

2511 Turkey Creek Rd, Plant City, FL 33566, USA

20

Freeway Insurance

5.0· 41 reviews

1246 Kingsway Rd, Brandon, FL 33510, USA

Data from Google Business listings
Updated regularly with real reviews
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Frequently Asked Questions — Insurance Agents in Lakeland

What is the difference between a captive and independent insurance agent in Lakeland?

Captive agents (State Farm, Allstate, Farmers) represent one company and can only quote that carrier's products. Independent agents work with multiple carriers — they shop your policy across companies to find the best rate and coverage for your situation. For most consumers, an independent agent offers more flexibility. Captive agents may have deeper expertise in their specific carrier's products and claims process.

How do I verify an insurance agent's license in FL?

Search the FL Department of Insurance's online license lookup — Google "FL Department of Insurance license lookup" for the direct link. You can verify current license status, license type, and any disciplinary actions. Every agent selling insurance in FL must be licensed with the state.

How much does working with a local insurance agent in Lakeland cost?

In most cases, nothing directly. Insurance agents earn commissions paid by the insurance company — typically 5–15% of your annual premium for property/casualty coverage, 40–100% of first-year premium for life insurance. Fee-based agents charge separately and disclose it upfront. Always ask how your agent is compensated so you understand any potential incentives.

Should I buy insurance online or through a local agent in Lakeland?

Online works for simple auto or renters policies if you understand what you're buying. A local agent in Lakeland adds real value for homeowners insurance, life insurance, commercial policies, or any situation with complexity — rental properties, high-value items, home-based businesses, or coverage gaps. They also advocate for you during a claim, which online portals don't.

How are the insurance agents on this page ranked?

Rankings use a transparent algorithm: star rating (35%), review volume (30%), customer sentiment (20%), profile completeness (10%), and availability (5%). Featured Partner listings have paid for enhanced visibility but must still earn their position through real customer reviews — sponsored listings are clearly labeled.

Insurance Agents in Nearby Cities

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How Rankings Work on This Page

Every insurance agents on RatingsNearMe is scored transparently: star rating (35%), review volume (30%), customer sentiment (20%), profile completeness (10%), and availability (5%). Businesses labeled exclusive or premium are Featured Partners — they have paid for enhanced visibility but must still rank through real customer reviews. We cap sponsored boosts so bad businesses can never buy the top spot.

Editorial notice: Ratings are based on publicly available data from Google Business listings. Consumers should independently verify licensing, insurance, and credentials before hiring any service provider. Last updated: June 1, 2026.

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About This Insurance Agents Directory — Lakeland, FL

This page lists and ranks 20 insurance agents serving Lakeland, FL as of June 2026. The average verified rating across all listings is 4.8 stars, with an average of 146 customer reviews per business. The top-ranked insurance agents in Lakeland by our algorithm is Bortec Insurance (5.0 stars, 30 reviews). Insurance in Lakeland: agents are typically paid by commission (5–15% of premium) — no cost to you to compare quotes.

RatingsNearMe uses a transparent, data-driven ranking algorithm that weighs star rating (35%), review volume (30%), customer sentiment analysis (20%), profile completeness (10%), and availability signals (5%). Rankings are not for sale — Featured Partner businesses pay for enhanced visibility but must earn their position through real customer reviews. Data sourced from Google Business listings and updated regularly.

How to choose a insurance agents in Lakeland: Look for businesses with 4.5+ stars, 50+ reviews, proper licensing and insurance, and transparent pricing. Get at least 3 quotes for any project over $500. Verify credentials with the FL licensing board before hiring.

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