Verified · Madison
Trusted Insurance Agents in Madison, WI
Trust matters when you're inviting a pro into your home or business. These insurance agents in Madison have earned it through hundreds of verified reviews.
As of June 2026, RatingsNearMe ranks 20 insurance agents in Madison, WI by the RNM Score — a 0–100 rating built from Google ratings, review volume, sentiment, and profile completeness. The top-ranked is The Health Insurance Store with a 5.0-star rating from 1,130 Google reviews and an RNM Score of 88/100. Also in the top tier: Alejandra Bustamante - State Farm Insurance Agent and Cliff Insurance Agency, Inc. The average rating across all listed insurance agents in Madison is 4.9 stars from 340 reviews per business on average.
Insurance in Madison: agents are typically paid by commission (5–15% of premium) — no cost to you to compare quotes.
Rankings updated June 10, 2026 · RNM Score = ratings (35%), review volume (30%), sentiment (20%), completeness (10%), availability (5%) · Not paid placement.
Best Overall
Hausmann Group
Hausmann Group is consistently top-ranked for its comprehensive insurance solutions and strong local reputation in Madison.
Most Reviewed
Tyler Peterson - State Farm Insurance Agent
A high number of reviews indicates broad customer experience and trust, helping you gauge service reliability.
When choosing an insurance agent in Madison, compare quotes from multiple top-ranked agencies and read recent reviews to ensure the agent meets your specific coverage needs.
Local Market Snapshot
20
Businesses listed
4.9★
Avg rating
340
Avg reviews
Jun 10, 2026
Last updated
Top Rated Insurance Agents
5.0 stars from over 1,100 Google reviews in Madison, WI.
7447 University Ave Suite 204, Middleton, WI 53562, USATrusted by hundreds of local clients with a perfect 5.0-star rating.
2929 Atwood Ave STE 100, Madison, WI 53704, USATrusted by thousands of Madison locals with a near-perfect 4.9★ rating.
2009 W Beltline Hwy Ste 100, Madison, WI 53713, USAInsurance Agents Rankings in Madison, WI
| # | Business | Rating | Reviews |
|---|---|---|---|
| #1 | The Health Insurance Store7447 University Ave Suite 204, Middleton, WI 53562, USA | 5.0★ | 1,130 |
| #2 | Alejandra Bustamante - State Farm Insurance Agent2929 Atwood Ave STE 100, Madison, WI 53704, USA | 5.0★ | 909 |
| #3 | Cliff Insurance Agency, Inc2009 W Beltline Hwy Ste 100, Madison, WI 53713, USA | 4.9★ | 1,014 |
| #4 | TruStage Insurance Agency5910 Mineral Point Rd, Madison, WI 53705, USA | 4.6★ | 1,883 |
| #5 | Tyler Peterson - State Farm Insurance Agent801 Atlas Ave #105, Madison, WI 53714, USA | 4.9★ | 288 |
| #6 | McClone Insurance - Madison2601 W Beltline Hwy Suite 510, Madison, WI 53713, USA | 4.8★ | 117 |
| #7 | M3 Insurance828 John Nolen Dr, Madison, WI 53713, USA | 4.6★ | 37 |
| #8 | Thomas Bradley Insurance1001 Fourier Dr #100, Madison, WI 53717, USA | 4.5★ | 17 |
| #9 | Action Insurance Agency2009 W Beltline Hwy Suite 101, Madison, WI 53713, USA | 4.9★ | 467 |
| #10 | C4 Insurance Services, LLC8446 Excelsior Dr Ste 2, Madison, WI 53717, USA | 5.0★ | 210 |
Ranked by verified ratings & review volume · Data from Google Business listings · Updated June 2026
All Insurance Agents in Madison
4.6 stars from over 1,800 Google reviews make this a trusted Madison option.
5910 Mineral Point Rd, Madison, WI 53705, USA
4.9 stars from 288 reviews makes this a top-rated Madison insurance agent.
801 Atlas Ave #105, Madison, WI 53714, USA
4.8-star average from over 100 Google reviews shows exceptional client satisfaction.
2601 W Beltline Hwy Suite 510, Madison, WI 53713, USA
4.6 stars from 37 reviews, reflecting strong local customer satisfaction.
828 John Nolen Dr, Madison, WI 53713, USA
Rated 4.5 stars from 17 Google reviews for reliable local insurance guidance.
1001 Fourier Dr #100, Madison, WI 53717, USA
Top-rated Madison insurance agent with 4.9 stars from hundreds of Google reviews.
2009 W Beltline Hwy Suite 101, Madison, WI 53713, USA
Earned a perfect 5.0-star rating from over 210 Google reviews.
8446 Excelsior Dr Ste 2, Madison, WI 53717, USA
Trusted by hundreds of local clients with a perfect 5.0-star rating.
5231 Voges Rd, Madison, WI 53718, USA
Trusted Madison insurance agent with 4.9 stars from 155 glowing Google reviews.
2045 Atwood Ave Suite 113A, Madison, WI 53704, USA
Rated 4.9 stars from 69 reviews, this Madison insurance agent is highly trusted.
740 Regent St #400, Madison, WI 53715, USA
Trusted by locals with a stellar 4.8★ rating from 67 Google reviews.
821 E Washington Ave #110, Madison, WI 53703, USA
Earns a strong 4.5-star rating from 11 Google reviews.
5610 Medical Cir Ste #9, Madison, WI 53719, USA
Rated 5.0 stars from 9 Google reviews for trusted local insurance guidance.
3591 Anderson St, Madison, WI 53704, USA
5.0 stars from 4 reviews for this Madison insurance agent.
2921 Landmark Pl suite 350, Madison, WI 53713, USA
5.0 stars from 2 Google reviews, reflecting exceptional local client satisfaction.
222 W Washington Ave #21, Madison, WI 53703, USA
Exceptionally rated 5.0 stars from 80 Google reviews in Madison.
5325 Wall St Suite 2055, Madison, WI 53718, USA
Madison's top-rated insurance agent with 4.9 stars from over 100 reviews.
211 S Paterson St Suite 160, Madison, WI 53703, USA
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Insurance Agents in Madison, WI — Compared
| # | Business | RNM Score | Rating | Reviews |
|---|---|---|---|---|
| 1 | The Health Insurance Store | 88/100 | 5.0 ★ | 1,130 |
| 2 | Alejandra Bustamante - State Farm Insurance Agent | 88/100 | 5.0 ★ | 909 |
| 3 | Cliff Insurance Agency, Inc | 87/100 | 4.9 ★ | 1,014 |
| 4 | TruStage Insurance Agency | 82/100 | 4.6 ★ | 1,883 |
| 5 | Tyler Peterson - State Farm Insurance Agent | 87/100 | 4.9 ★ | 288 |
| 6 | McClone Insurance - Madison | 81/100 | 4.8 ★ | 117 |
| 7 | M3 Insurance | 71/100 | 4.6 ★ | 37 |
| 8 | Thomas Bradley Insurance | 66/100 | 4.5 ★ | 17 |
| 9 | Action Insurance Agency | 87/100 | 4.9 ★ | 467 |
| 10 | C4 Insurance Services, LLC | 87/100 | 5.0 ★ | 210 |
Ranked by RatingsNearMe Score · ratings (35%), review volume (30%), sentiment (20%), completeness (10%), availability (5%) · June 2026
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Frequently Asked Questions — Insurance Agents in Madison
What is the difference between a captive and independent insurance agent in Madison?
Captive agents (State Farm, Allstate, Farmers) represent one company and can only quote that carrier's products. Independent agents work with multiple carriers — they shop your policy across companies to find the best rate and coverage for your situation. For most consumers, an independent agent offers more flexibility. Captive agents may have deeper expertise in their specific carrier's products and claims process.
How do I verify an insurance agent's license in WI?
Search the WI Department of Insurance's online license lookup — Google "WI Department of Insurance license lookup" for the direct link. You can verify current license status, license type, and any disciplinary actions. Every agent selling insurance in WI must be licensed with the state.
How much does working with a local insurance agent in Madison cost?
In most cases, nothing directly. Insurance agents earn commissions paid by the insurance company — typically 5–15% of your annual premium for property/casualty coverage, 40–100% of first-year premium for life insurance. Fee-based agents charge separately and disclose it upfront. Always ask how your agent is compensated so you understand any potential incentives.
Should I buy insurance online or through a local agent in Madison?
Online works for simple auto or renters policies if you understand what you're buying. A local agent in Madison adds real value for homeowners insurance, life insurance, commercial policies, or any situation with complexity — rental properties, high-value items, home-based businesses, or coverage gaps. They also advocate for you during a claim, which online portals don't.
How are the insurance agents on this page ranked?
Rankings use a transparent algorithm: star rating (35%), review volume (30%), customer sentiment (20%), profile completeness (10%), and availability (5%). Featured Partner listings have paid for enhanced visibility but must still earn their position through real customer reviews — sponsored listings are clearly labeled.
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How Rankings Work on This Page
Every insurance agents on RatingsNearMe is scored transparently: star rating (35%), review volume (30%), customer sentiment (20%), profile completeness (10%), and availability (5%). Businesses labeled exclusive or premium are Featured Partners — they have paid for enhanced visibility but must still rank through real customer reviews. We cap sponsored boosts so bad businesses can never buy the top spot.
Editorial notice: Ratings are based on publicly available data from Google Business listings. Consumers should independently verify licensing, insurance, and credentials before hiring any service provider. Last updated: June 10, 2026.
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