Low Cost · Appleton
Cheap Therapists & Counselors in Appleton, WI — Best Prices
Compare therapists & counselors prices in Appleton to find the best deal. All businesses are reviewed — cheap doesn't mean low quality.
As of July 2026, RatingsNearMe ranks 20 therapists & counselors in Appleton, WI by the RNM Score — a 0–100 rating built from Google ratings, review volume, sentiment, and profile completeness. The top-ranked is Us 2 Behavioral Health Care Inc with a 4.4-star rating from 58 Google reviews and an RNM Score of 70/100. Also in the top tier: Fox Valley Counseling & Diagnostics and Jennifer M. Houtz, LPC. The average rating across all listed therapists & counselors in Appleton is 4.7 stars from 12 reviews per business on average.
Therapy in Appleton: $100–$250/session without insurance; $20–$60 copay in-network. Many offer sliding scale.
Rankings updated July 4, 2026 · RNM Score = ratings (35%), review volume (30%), sentiment (20%), completeness (10%), availability (5%) · Not paid placement.
Best Overall
Wisconsin Wellness
Wisconsin Wellness stands out as the top-ranked therapist in Appleton due to its comprehensive services and strong reputation in the community.
Most Reviewed
Wisconsin Wellness
A high review count indicates broad client experience and trust, helping consumers gauge reliability and satisfaction.
When choosing a therapist in Appleton, consider scheduling initial consultations with a few providers to find the best fit for your needs, and check if they accept your insurance or offer sliding scale fees.
Local Market Snapshot
20
Businesses listed
4.7★
Avg rating
12
Avg reviews
Jul 4, 2026
Last updated
Top Rated Therapists & Counselors
A solid 4.4-star rating from 58 Google reviews reflects consistent client satisfaction.
4650 W Spencer St, Appleton, WI 54914, USA5.0★ rated therapist in Appleton, WI based on 22 glowing Google reviews.
301 Nicolet Blvd, Neenah, WI 54956, USAExceptional 5.0-star rating from 12 Google reviews in Appleton, WI.
3329 N Richmond St, Appleton, WI 54911, USATherapists & Counselors Rankings in Appleton, WI
| # | Business | Rating | Reviews |
|---|---|---|---|
| #1 | Us 2 Behavioral Health Care Inc4650 W Spencer St, Appleton, WI 54914, USA | 4.4★ | 58 |
| #2 | Fox Valley Counseling & Diagnostics301 Nicolet Blvd, Neenah, WI 54956, USA | 5.0★ | 22 |
| #3 | Jennifer M. Houtz, LPC3329 N Richmond St, Appleton, WI 54911, USA | 5.0★ | 12 |
| #4 | Shifting Perspectives3121 W Spencer St Suite D, Appleton, WI 54914, USA | 5.0★ | 2 |
| #5 | Wellness Counseling Center1703 S Oneida St suite d, Appleton, WI 54915, USA | 3.4★ | 12 |
| #6 | Wisconsin Wellness5643 W Waterford Ln, Appleton, WI 54913, USA | 5.0★ | 11 |
| #7 | Sagent Behavioral Health - Appleton2500 E Enterprise Ave Unit B, Appleton, WI 54913, USA | 3.8★ | 36 |
| #8 | Full Circle Counseling Services LLC477 S Nicolet Rd #12, Appleton, WI 54914, USA | 4.7★ | 13 |
| #9 | Brianna L. Wolcott, MSW, BSW1531 S Madison St, Appleton, WI 54915, USA | 5.0★ | 12 |
| #10 | Anchor Counseling & Consulting, LLC821 E 1st Ave, Appleton, WI 54911, USA | 4.8★ | 11 |
Ranked by verified ratings & review volume · Data from Google Business listings · Updated July 2026
All Therapists & Counselors in Appleton
Rated 5.0 stars from two Google reviews, offering exceptional local care in Appleton.
3121 W Spencer St Suite D, Appleton, WI 54914, USA
A 3.4-star rating from 12 reviews on Google offers a mixed customer perspective.
1703 S Oneida St suite d, Appleton, WI 54915, USA
Rated 5.0 stars from 11 Google reviews, this Appleton therapist offers exceptional care.
5643 W Waterford Ln, Appleton, WI 54913, USA
36 Google reviews give this Appleton therapist a 3.8-star rating.
2500 E Enterprise Ave Unit B, Appleton, WI 54913, USA
Rated 4.7 stars from 13 reviews, trusted by local clients in Appleton.
477 S Nicolet Rd #12, Appleton, WI 54914, USA
Highly rated therapist in Appleton with a perfect 5.0-star score from 12 reviews.
1531 S Madison St, Appleton, WI 54915, USA
Rated 4.8 stars from 11 reviews, this Appleton therapist is highly regarded by clients.
821 E 1st Ave, Appleton, WI 54911, USA
4.5 stars from 11 reviews, reflecting strong local client satisfaction.
602 N Waldoch Dr #100, Appleton, WI 54913, USA
Rated 4.6 stars from 10 Google reviews, this Appleton therapist is highly regarded.
1512 S Driscoll St, Appleton, WI 54914, USA
Mixed 3.7-star rating from 9 Google reviews for a therapist in Appleton.
412 E Longview Dr STE C, Appleton, WI 54911, USA
Rated 5.0 stars from 7 Google reviews, this Appleton therapist is highly recommended.
1620 S Lawe St, Appleton, WI 54915, USA
4.2 stars from 5 Google reviews, offering professional therapeutic support in Appleton.
3701 Boyd Ct, Appleton, WI 54915, USA
Rated 5.0 stars from 2 reviews, reflecting exceptional client satisfaction.
2508 N Richmond St, Appleton, WI 54911, USA
Rated 5.0 stars from 2 Google reviews, offering exceptional care in Appleton.
620 E Longview Dr ste c, Appleton, WI 54911, USA
Rated 5.0 stars from a small number of reviews in Appleton.
436 E Longview Dr Suite A, Appleton, WI 54911, USA
Rated 5.0 stars from one Google review, offering exceptional local therapy.
128 N Durkee St, Appleton, WI 54911, USA
5.0 stars from 7 reviews, reflecting consistent client satisfaction in Appleton.
3375 W College Ave, Appleton, WI 54914, USA
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Therapists & Counselors in Appleton, WI — Compared
| # | Business | RNM Score | Rating | Reviews |
|---|---|---|---|---|
| 1 | Us 2 Behavioral Health Care Inc | 70/100 | 4.4 ★ | 58 |
| 2 | Fox Valley Counseling & Diagnostics | 75/100 | 5.0 ★ | 22 |
| 3 | Jennifer M. Houtz, LPC | 72/100 | 5.0 ★ | 12 |
| 4 | Shifting Perspectives | 64/100 | 5.0 ★ | 2 |
| 5 | Wellness Counseling Center | 45/100 | 3.4 ★ | 12 |
| 6 | Wisconsin Wellness | 72/100 | 5.0 ★ | 11 |
| 7 | Sagent Behavioral Health - Appleton | 58/100 | 3.8 ★ | 36 |
| 8 | Full Circle Counseling Services LLC | 68/100 | 4.7 ★ | 13 |
| 9 | Brianna L. Wolcott, MSW, BSW | 72/100 | 5.0 ★ | 12 |
| 10 | Anchor Counseling & Consulting, LLC | 68/100 | 4.8 ★ | 11 |
Ranked by RatingsNearMe Score · ratings (35%), review volume (30%), sentiment (20%), completeness (10%), availability (5%) · July 2026
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Frequently Asked Questions — Therapists & Counselors in Appleton
What is the difference between a psychologist, LPC, LCSW, and psychiatrist in Appleton?
Psychiatrists (MD) can prescribe medication and diagnose. PhD/PsyD Psychologists provide therapy and can do psychological testing. LCSWs (Licensed Clinical Social Workers) focus on life circumstances and behavioral patterns. LPCs (Licensed Professional Counselors) specialize in talk therapy and mental health counseling. All four can provide effective therapy — the right choice depends on your needs and whether medication may be relevant.
How do I find a therapist in Appleton who takes my insurance?
Call your insurance company's member services line or search their online provider directory. When you reach a therapist's office, ask specifically: "Do you accept [insurance name] for in-network benefits?" In-network therapy typically costs $20–$60 per session (copay) instead of $100–$250 out of pocket. Psychology Today's directory at psychologytoday.com lets you filter by insurance.
How much does therapy cost in Appleton without insurance?
Private pay rates typically run $100–$200/session for LPCs and LCSWs, and $150–$300 for psychologists. Many therapists offer sliding-scale fees based on income — it's worth asking directly. Open Path Collective (openpathcollective.org) lists therapists offering $30–$80 sessions for qualifying clients.
How long does it typically take to see results from therapy?
Research shows meaningful improvement in 8–16 sessions for most anxiety and depression cases. CBT (Cognitive Behavioral Therapy) tends to show results fastest. Complex trauma or personality-related concerns may take longer. A good therapist will set measurable goals with you in the first 1–3 sessions and reassess regularly.
How are the therapists & counselors on this page ranked?
Rankings use a transparent algorithm: star rating (35%), review volume (30%), customer sentiment (20%), profile completeness (10%), and availability (5%). Featured Partner listings have paid for enhanced visibility but must still earn their position through real customer reviews — sponsored listings are clearly labeled.
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How Rankings Work on This Page
Every therapists & counselors on RatingsNearMe is scored transparently: star rating (35%), review volume (30%), customer sentiment (20%), profile completeness (10%), and availability (5%). Businesses labeled exclusive or premium are Featured Partners — they have paid for enhanced visibility but must still rank through real customer reviews. We cap sponsored boosts so bad businesses can never buy the top spot.
Editorial notice: Ratings are based on publicly available data from Google Business listings. Consumers should independently verify licensing, insurance, and credentials before hiring any service provider. Last updated: July 4, 2026.
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