Real Reviews · Appleton

Top-Reviewed Therapists & Counselors in Appleton, WI

What are customers actually saying? Read verified reviews for therapists & counselors in Appleton — every rating is from a real customer.

As of June 2026, RatingsNearMe ranks 20 therapists & counselors in Appleton, WI by the RNM Score — a 0–100 rating built from Google ratings, review volume, sentiment, and profile completeness. The top-ranked is Us 2 Behavioral Health Care Inc with a 4.4-star rating from 58 Google reviews and an RNM Score of 70/100. Also in the top tier: Fox Valley Counseling & Diagnostics and Sagent Behavioral Health - Appleton. The average rating across all listed therapists & counselors in Appleton is 4.7 stars from 12 reviews per business on average.

Therapy in Appleton: $100–$250/session without insurance; $20–$60 copay in-network. Many offer sliding scale.

Rankings updated June 10, 2026 · RNM Score = ratings (35%), review volume (30%), sentiment (20%), completeness (10%), availability (5%) · Not paid placement.

Appleton, Wisconsin is home to a variety of therapists and counseling services. Consumers can find licensed professionals offering individual, family, and group therapy to address mental health, relationship, and personal growth needs.

  • Therapists in Appleton provide evidence-based treatments for issues like depression, anxiety, trauma, and addiction
  • Many practices offer sliding scale fees and accept insurance to improve accessibility
  • Clients can search for therapists by specialty, treatment approach, and availability

Best Overall

Wisconsin Wellness

Wisconsin Wellness stands out as the top-ranked therapist in Appleton due to its comprehensive services and strong reputation in the community.

Most Reviewed

Wisconsin Wellness

A high review count indicates broad client experience and trust, helping consumers gauge reliability and satisfaction.

When choosing a therapist in Appleton, consider scheduling initial consultations with a few providers to find the best fit for your needs, and check if they accept your insurance or offer sliding scale fees.

How to Choose a Therapists & Counselor in Appleton

What to look for

  • Therapists with experience treating the specific issues you're seeking help with
  • Therapists who accept your health insurance or offer sliding scale fees if you're uninsured
  • Therapists who have a warm, empathetic communication style that you feel comfortable with
  • Therapists who are licensed and in good standing with the Wisconsin Department of Safety and Professional Services

Questions to ask

  • What is your experience treating clients with issues similar to mine?
  • Do you accept my health insurance, and if not, what are your fees and payment options?
  • Can you describe your therapeutic approach and how you think it could benefit me?

Red flags

  • A therapist who seems distracted or disengaged during your initial consultation
  • A therapist who makes you feel judged or uncomfortable discussing sensitive topics
  • A therapist who is not transparent about their credentials or licensing status

In Wisconsin, therapists must be licensed by the Wisconsin Department of Safety and Professional Services. It's important to verify a therapist's license and check for any disciplinary actions or complaints.

Filter:

Local Market Snapshot

20

Businesses listed

4.7★

Avg rating

12

Avg reviews

Jun 10, 2026

Last updated

Top Rated Therapists & Counselors

4.4(58 reviews)

A solid 4.4-star rating from 58 Google reviews reflects consistent client satisfaction.

4650 W Spencer St, Appleton, WI 54914, USA
3.8(36 reviews)

36 Google reviews give this Appleton therapist a 3.8-star rating.

2500 E Enterprise Ave Unit B, Appleton, WI 54913, USA

Therapists & Counselors Rankings in Appleton, WI

#BusinessRatingReviews
#1Us 2 Behavioral Health Care Inc4650 W Spencer St, Appleton, WI 54914, USA4.458
#2Fox Valley Counseling & Diagnostics301 Nicolet Blvd, Neenah, WI 54956, USA5.022
#3Sagent Behavioral Health - Appleton2500 E Enterprise Ave Unit B, Appleton, WI 54913, USA3.836
#4Wisconsin Wellness5643 W Waterford Ln, Appleton, WI 54913, USA5.011
#5Roots of Healing LLC3375 W College Ave, Appleton, WI 54914, USA5.07
#6Anchor Counseling & Consulting, LLC821 E 1st Ave, Appleton, WI 54911, USA4.811
#7Jennifer M. Houtz, LPC3329 N Richmond St, Appleton, WI 54911, USA5.012
#8Reflection Counseling1620 S Lawe St, Appleton, WI 54915, USA5.07
#9Walk By Faith Counseling, LLC620 E Longview Dr ste c, Appleton, WI 54911, USA5.02
#10Alternative Pathways Psychological Services, LLC602 N Waldoch Dr #100, Appleton, WI 54913, USA4.511

Ranked by verified ratings & review volume · Data from Google Business listings · Updated June 2026

All Therapists & Counselors in Appleton

4
5.0· 11 reviews

5643 W Waterford Ln, Appleton, WI 54913, USA

5
5.0· 7 reviews

3375 W College Ave, Appleton, WI 54914, USA

6
4.8· 11 reviews

821 E 1st Ave, Appleton, WI 54911, USA

7
5.0· 12 reviews

3329 N Richmond St, Appleton, WI 54911, USA

8
5.0· 7 reviews

1620 S Lawe St, Appleton, WI 54915, USA

9
5.0· 2 reviews

620 E Longview Dr ste c, Appleton, WI 54911, USA

10
4.5· 11 reviews

602 N Waldoch Dr #100, Appleton, WI 54913, USA

11
4.2· 5 reviews

3701 Boyd Ct, Appleton, WI 54915, USA

12
5.0· 2 reviews

3121 W Spencer St Suite D, Appleton, WI 54914, USA

13
5.0· 1 reviews

436 E Longview Dr Suite A, Appleton, WI 54911, USA

14
3.4· 12 reviews

1703 S Oneida St suite d, Appleton, WI 54915, USA

15
4.7· 13 reviews

477 S Nicolet Rd #12, Appleton, WI 54914, USA

17
5.0· 12 reviews

1531 S Madison St, Appleton, WI 54915, USA

18
4.6· 10 reviews

1512 S Driscoll St, Appleton, WI 54914, USA

19
3.7· 9 reviews

412 E Longview Dr STE C, Appleton, WI 54911, USA

20
5.0· 1 reviews

128 N Durkee St, Appleton, WI 54911, USA

Data from Google Business listings
Updated regularly with real reviews
No obligation to contact
Free to compare

Get Free Quotes

We'll connect you with the top therapists & counselors in Appleton, WI.

Free · No obligation · Local pros only

Therapists & Counselors in Appleton, WI — Compared

#BusinessRNM ScoreRatingReviews
1Us 2 Behavioral Health Care Inc70/1004.4 ★58
2Fox Valley Counseling & Diagnostics75/1005.0 ★22
3Sagent Behavioral Health - Appleton58/1003.8 ★36
4Wisconsin Wellness72/1005.0 ★11
5Roots of Healing LLC70/1005.0 ★7
6Anchor Counseling & Consulting, LLC68/1004.8 ★11
7Jennifer M. Houtz, LPC72/1005.0 ★12
8Reflection Counseling70/1005.0 ★7
9Walk By Faith Counseling, LLC64/1005.0 ★2
10Alternative Pathways Psychological Services, LLC63/1004.5 ★11

Ranked by RatingsNearMe Score · ratings (35%), review volume (30%), sentiment (20%), completeness (10%), availability (5%) · June 2026

✨ New · AI Visibility

Get your business on AI — ChatGPT, Perplexity & Google AI

AI assistants increasingly recommend local therapists & counselors straight from RatingsNearMe. Claim your spot in Appleton to get featured in AI answers, comparison tables, and “best near me” results — where customers are actually searching now.

Frequently Asked Questions — Therapists & Counselors in Appleton

What is the difference between a psychologist, LPC, LCSW, and psychiatrist in Appleton?

Psychiatrists (MD) can prescribe medication and diagnose. PhD/PsyD Psychologists provide therapy and can do psychological testing. LCSWs (Licensed Clinical Social Workers) focus on life circumstances and behavioral patterns. LPCs (Licensed Professional Counselors) specialize in talk therapy and mental health counseling. All four can provide effective therapy — the right choice depends on your needs and whether medication may be relevant.

How do I find a therapist in Appleton who takes my insurance?

Call your insurance company's member services line or search their online provider directory. When you reach a therapist's office, ask specifically: "Do you accept [insurance name] for in-network benefits?" In-network therapy typically costs $20–$60 per session (copay) instead of $100–$250 out of pocket. Psychology Today's directory at psychologytoday.com lets you filter by insurance.

How much does therapy cost in Appleton without insurance?

Private pay rates typically run $100–$200/session for LPCs and LCSWs, and $150–$300 for psychologists. Many therapists offer sliding-scale fees based on income — it's worth asking directly. Open Path Collective (openpathcollective.org) lists therapists offering $30–$80 sessions for qualifying clients.

How long does it typically take to see results from therapy?

Research shows meaningful improvement in 8–16 sessions for most anxiety and depression cases. CBT (Cognitive Behavioral Therapy) tends to show results fastest. Complex trauma or personality-related concerns may take longer. A good therapist will set measurable goals with you in the first 1–3 sessions and reassess regularly.

How are the therapists & counselors on this page ranked?

Rankings use a transparent algorithm: star rating (35%), review volume (30%), customer sentiment (20%), profile completeness (10%), and availability (5%). Featured Partner listings have paid for enhanced visibility but must still earn their position through real customer reviews — sponsored listings are clearly labeled.

Therapists in Nearby Cities

Compare top-rated therapists in cities near you.

How Rankings Work on This Page

Every therapists & counselors on RatingsNearMe is scored transparently: star rating (35%), review volume (30%), customer sentiment (20%), profile completeness (10%), and availability (5%). Businesses labeled exclusive or premium are Featured Partners — they have paid for enhanced visibility but must still rank through real customer reviews. We cap sponsored boosts so bad businesses can never buy the top spot.

Editorial notice: Ratings are based on publicly available data from Google Business listings. Consumers should independently verify licensing, insurance, and credentials before hiring any service provider. Last updated: June 10, 2026.

More Home Services in Appleton

Related Searches

About This Therapists & Counselors Directory — Appleton, WI

This page lists and ranks 20 therapists & counselors serving Appleton, WI as of June 2026. The average verified rating across all listings is 4.7 stars, with an average of 12 customer reviews per business. The top-ranked therapists & counselors in Appleton by our algorithm is Us 2 Behavioral Health Care Inc (4.4 stars, 58 reviews). Therapy in Appleton: $100–$250/session without insurance; $20–$60 copay in-network. Many offer sliding scale.

RatingsNearMe uses a transparent, data-driven ranking algorithm that weighs star rating (35%), review volume (30%), customer sentiment analysis (20%), profile completeness (10%), and availability signals (5%). Rankings are not for sale — Featured Partner businesses pay for enhanced visibility but must earn their position through real customer reviews. Data sourced from Google Business listings and updated regularly.

How to choose a therapists & counselors in Appleton: Look for businesses with 4.5+ stars, 50+ reviews, proper licensing and insurance, and transparent pricing. Get at least 3 quotes for any project over $500. Verify credentials with the WI licensing board before hiring.

Request Free Quotes — Top-Rated Therapists & Counselors in Appleton